India is moving towards next-gen mobility. With the previous government’s initiation and the current government’s motivation through tax benefits and other schemes have certainly made the country ready to accept and welcome a 360-degree method to transform India into an EV country.
Need to adopt electric vehicles:
The Environment Think Tank, Germanwatch, released the Climate Risk Index 2020 in December 2019, which clearly showed India’s worsened rank. In 2017 India was on 14th position, which changed to 5th position in 2018 in just a year.
This clearly stated the need for the country to act quickly on not only controlling but to lowering the air pollution. This, in turn, encouraged both the government and the Indian buyers to turn to electric cars in India.
While the initial push towards making electric scooters and three-wheelers, which the buyers responded well to, the bigger need was to adopt electric cars and public transports. Despite the existing challenges, major car manufacturers took this challenge as a new hope. No wonder the Indian automobile market has been hosting more electric cars in 2019 and 2020 than ever.
Role of carmakers in the shift towards electric driving:
To support the government’s new initiative and meet the changing demand and preferences of the Indian buyers, carmakers have already started to announce electric cars. Hyundai Kona Electric, Mahindra e2o, Mahindra e-Verito, Porsche Taycan, Tata Tigor EV 2019, and MG ZS EV are firsts among the many new electric cars to be launched in 2020.
The industry players, charging infrastructure, and mobility service providers have also started taking various actions to make these electric cars more affordable and suitable by working on battery range and charging capability.
With both global and native carmakers investing in the production of electric vehicles, there’s no doubt the country is on its way to electric driving.
Role of Indian buyers:
The demand and preferences of Indian buyers have gradually changed over the years. As the youth country, the younger generation is driven towards sustainability and environmental conservation.
- Taking over this shift and demand for innovation and sustainability, manufacturers are focusing on manufacturing the vehicles, batteries and other components together.
- Many industry players have made tie-ups with various established conglomerates to ensure indigenous availability of products.
- At the same time as electric cars in India have 70-80% fewer moving components than the conventional vehicles, which ultimately turns into lower maintenance cost for the buyers.
- The 70% lower maintenance cost is one of the reasons why Indian buyers are attracted towards EV more, especially those who have high usage.
The charging infrastructure, production cost, and increasing the battery range are among the significant challenges carmakers are currently facing. However, with the buyers’ shift towards electric cars and carmakers’ goal to meet the demand with more affordable and suitable electric cars is what driving India for an electric future.